Take it Right Outside

Take it Right Outside Campaign – Phase 2

Take it Right Outside campaign is back! Since it’s launch in March 2014 by the Scottish Government, the campaign has yielded positive results with 22% of the campaign audience stopping smoking in the home completely by taking it #rightoutside. This year the campaign will run throughout October, and continue to highlight the harmful effects of second hand smoke to children in addition to promoting behaviour change by signposting people to relevant information.

Campagn events will be held across Scotland. NHS Grampian will be running 2 local events to promote the campaign and raise awareness of second hand smoke. Please see the details of the events below:

  • Day: Friday 30th October
    Time: 9am – 5pm
    Venue: St Giles Centre, Elgin, IV30 1EA
  • Day: Saturday 31st October
    Time: 11am – 6pm
    Venue: ASDA Peterhead, AB42 3JY


Second Hand Smoke

Second-hand smoke is the smoke from the lit end of your cigarette and the smoke you breathe out. The particles you breathe out are smaller and 85% of them are invisible and odorless.

There are more than 4,000 toxic chemicals such as lead, cyanide, and arsenic in second-hand smoke. 60 of them are carcinogens which are known to cause cancer and mutations in living cells.

A recent Scottish study found that the smoke you breathe out can linger in the air for up to 5 hours. You can’t see or smell it but it’s there. And because it’s made up of particles that are smaller than household dust, it moves easily from room to room, as you move around and open doors.

Children are more vulnerable to second-hand smoke. They have smaller airways, breathe faster, and their lungs and immune systems are still developing.

Take it Right Outside

Second-hand smoke can affect children of all ages:

  • Doctors say second-hand smoke in the UK accounts for over 300,000 consultations a year with children.
  • Children exposed to second-hand smoke at home are more at risk of coughs, colds, ear problems, chest infections, wheezing, asthma, phlegm, breathlessness and poorer lung function.
  • Second-hand smoke accounts for 40 cot deaths in the UK every year.
  • Every year, 9,500 children in Britain are admitted to hospital because of the effects of second-hand smoke.
  • Children growing up with a parent or others who smoke around them are more likely to become smokers themselves.

Even if you open a window, a door or smoke in a different room it’s not enough to protect your children.

Take it Right Outside

And when you consider the harmful effects that second-hand smoke can have on your child’s developing lungs, it’s not worth the risk to smoke indoors.

Since the introduction of the smoking ban, the biggest source of second-hand smoke for children is at home. The best way to protect your family from the hidden dangers of second-hand smoke is to find ways of quitting or take it #rightoutside.

For more information about the national campaign, and facts about second hand smoke in the home, please visit the Take it Right Outside website here: www.rightoutside.org.

Take it Right Outside

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